Handle Any Sales Objection
"Too expensive." "Need to think about it." "Send me some info." You have heard them all. Now practice handling them until your response is automatic.
What Is Actually at Stake
Close Rate
A 10% improvement in objection handling can double your close rate. Every rep who freezes on "too expensive" is leaving money on the table.
Deal Size
Discounting is often a failure of persuasion. Hold your price by reframing value instead of caving.
Confidence
Prospects smell fear. When you have practiced every objection, you project the confidence that closes deals.
Why Traditional Sales Training Falls Short
Role-plays at team meetings
Awkward, in front of colleagues, and you only get a few reps. Not enough to build muscle memory.
Objection handling scripts
Reading a script is not speaking one. When the prospect goes off-script, you are on your own.
Call recording review
Great for seeing what went wrong. Terrible for practicing what to do right. You need reps, not replays.
Learning on live deals
Expensive way to learn. Every botched objection is a lost deal. Practice should happen before the call.
The DebateClub Approach
Pick Your Objection
Price? Timing? Competitor? Set up the exact objection you struggle with. The AI prospect will hit you with it.
Handle It Live
Voice-based practice. The AI does not accept weak responses. It follows up, pushes back, and tests your reframes.
Iterate Until Automatic
Get scored. See the rewrite. Practice again. By rep 10, your response is instinct.
Objections You Will Master
"It's too expensive"
Reframe from price to value. Quantify the cost of the problem they are not solving.
"I need to think about it"
Surface the real concern. "What specifically are you weighing?" turns delay into dialogue.
"Send me some info"
A polite brush-off. Redirect to what would make the info useful. Book the follow-up before hanging up.
"We're using [Competitor]"
Respect the current choice. Find the gap they wish was filled. Position as complement or replacement.
"Now's not the right time"
Validate the timing concern. Quantify what waiting costs. Make starting easy.
"I need to check with my [boss/partner]"
Arm your champion. "What do they care most about?" Give them the ammunition to sell internally.
Techniques That Close Deals
From the 12 core techniques, these four matter most in sales:
Before and After Practice
- Discount immediately when price comes up
- Accept "let me think about it" at face value
- Lose deals to competitors without knowing why
- Feel the "no" before you hear it
- Reframe price as investment with practiced language
- Surface real concerns with killer questions
- Handle competitive objections with confidence
- Stay composed because you have done this 50 times
Your Pipeline Is Waiting
Pick your toughest objection. Practice until it is automatic. Close more deals this quarter.